When digital marketer Allyssa Kaiser, 29, looked to part ways with her employer a few months ago, jobs were few and far between. Blame the timing — the pandemic had caused business at her employer Bowlero Corporation, the largest owner and operator of bowling centers in the world, to come to a near halt.
“Many co-workers were furloughed, others were asked to take pay cuts,” said Kaiser, a West Village resident. And while digital marketing pros rarely have trouble finding work, Kaiser found that all the jobs she saw advertised as full-time positions turned out to be freelance gigs.
That doesn’t surprise Joe Mullings, chairman and CEO of the Mullings Group, who has coined the phrase “interim economy” to describe the phenomenon. He said that freelancing is quickly becoming something that professionals are turning to by necessity.
According to Mullings, work was already trending in this direction before the pandemic, with “33 percent of workers engaged in contracts with predetermined endings last year,” he said. He predicts that this number will increase at an accelerated rate.